Friday, January 6, 2017

Shop the Story: Wanderlust

   

SETTING THE MOOD


Wanderlust reminds us where we've been and what we can become. It serves as a gallery, framing the individual beauty and history of vases and pots, giving you time to admire each thing collected.

From sun-faded, hand-woven textiles to glowing lanterns, this look evokes a dinner party scene on a warm summer evening in Morocco.


We filled this story with our newest colored glass pieces, mainly from the Rosalie Collection. The colored depression glass brings an elegant, vintage-inspired vibe to this look. New to our collection this year are the many textiles we've added. Giant pouf pillows, throw blankets, macrame table runners, and more add a soft, moroccan feel. 

CHOOSING COLORS


Bright accents and patterns put a soft and modern take to the weathered terracotta at the foundation of this story. From showroom design to flower selection in photoshoots, we pulled from the following palette to complement the pieces in this story.




THE FLOWERS


Working with our floral director, Joyce Mason-Monheim on floral selections for this trend and with father-daughter duo, Ian and ZoĆ« of Botanica International Design & Decor Studio, for styling and arranging the florals for our photoshoots, we're able to see these products embody the story we designed for them. 

Without the right flowers (and more importantly, great design), the products would remain products, and the story completely lost. 

From Peonies to Protea, the color combinations and colors bring an elegant, event-focused look to these globally inspired containers. 

In our showrooms, we filled containers with orange trees and fiddle leaf figs, along with seeded eucalyptus, bay laurel, and pepperberry for texture and height. 

Floral arrangements in the showroom contained muted, peach-colored roses, cymbidium orchids, anthurium, sunflower centers, and hanging amarathus. 

Feeling Inspired?
Shop Our Wanderlust Story at AccentDecor.com

Accent Decor's 2017 Spring/Summer Trends

Each season, Accent Decor gathers information about trends from around the globe, pulling inspiration from go-to sources, as well as finding ideas in unexpected places.

This year, our creative director, Sarah Bagle, along with the rest of our creative team, developed three trend stories to bring their January showrooms to life: Wanderlust, Eco Chic, and The Botanist’s Parlor.
  Get the Look + Shop Wanderlust
“Each showroom design starts with a team brainstorming session where we all sit down together with the collected inspiration, new products, and ideas gathered in front of us and assess what we see,” Sarah said. “This year, we see Moroccan-inspired tablescapes built with depression era glass, clean vignettes reminiscent of an urban loft, and deep, moody colors offset by quirky portraits.”


These strong looks make up Accent Decor’s showroom stories for the Spring/Summer 2017 season, and customers will be able to participate in an immersive shopping experience with a complimentary trend book that pairs detailed descriptions, suggested product, and color swatches.


Ready to shop the trends? 

See the collections in person at the following locations this January:


Atlanta
AmericasMart | 18E20

Dallas
Dallas Market Center | WTC 280

Vegas
Las Vegas Market Center | C124


Or shop the new collections online at AccentDecor.com.



Tuesday, December 27, 2016

Valentine's Day Inspiration for Florists

Mandy Makerik of HotHouse Design Studio teamed up with Accent Decor to create inspiring floral arrangements for their wholesale valentine's day collectionShop the Look: Ellewood Urn

For most, February 14, represents a holiday to take a little extra time out and remind your loved ones just how much love you have to share with them, but for a lot of florists, it's one of the busiest (and let's be really honest - stressful) days of the year, and ordering product and flowers for the Valentine rush after you've barely recovered from the winter holiday festivities is really a honed skill for dedicated business owners.


Moody Wholesale Compotes and Chalices by Accent Decor

This season, we teamed up with Mandy Majerik of HotHouse Design Studio to create an inspiring Valentine's Day mailer that we hoped would spark a new-found love and unique approach to this heart-heavy holiday.

The Celfie Pot - a unique and adorable face vase design by Accent Decor
Shop the Look: Chocolate Celfie Pot

Mandy filled our V-day container picks with modern, yet romantic, floral arrangements filled with flowers such as attention-grabbing red poppies that contrast well against soft, blush ranunculus. She also let loose with our celfie collection, creating beautiful floral headpieces for our popular face vases!


We also wanted to feature some newer product with a modern heart motif, and Mandy really delivered in our newest spade pots and white heart stands.

Modern, Gold Heart Garden Pot by Accent DecorShop the Look: Spade Pot and Vase


White Heart Stand - perfect for rosebuds for valentine's day by Accent Decor
Shop the Look: White Heart Stand


Can't wait to see more wholesale valentine's day goods? Head over to AccentDecor.com and shop our Valentine's Day collection!




Wednesday, December 14, 2016

#AccentDecorBaroque Winners


As the year comes to an end, we are thrilled to look back on all the beautiful and inspiring design that our customers have created along side us as we lived out the trends we announced during market over the summer. Our customers have walked with us through Africa, looked back to Jackie O. for inspiration, and made holiday magic with us by creating looks that focused on the contrast of dark and light. 

For our final Instagram style challenge of the year, we asked our customers to put a look together a floral arrangement or styled vignette inspired by the Baroque period, and they did not disappoint! Our judges sorted through hundreds of Instagram posts to find the one they resonated with them the most. 


Best Baroque Styled Vignette


Judging for best styled vignette, was our creative director, Sarah Bagle, who sets the tone for Accent Decor's trends and product collections from the start. 

"Twisted Stem Floral's design stood out because it felt reminiscent of a 17th century Dutch still-life painting, which is exactly what inspired us when putting together the Baroque trend story in our showroom and catalog," Sarah said. "The lighting and movement of the florals offset by the addition of the pears strike a perfect balance."  



With a combination of 39 years as a floral designer and university art professor, John Regan of Twisted Stem Floral definitely had plenty of knowledge and skill to draw from when executing his design. 

"So you could say that my Ph.D. in Art History informs my style.  I love the tenebrism of Baroque art and try to routinely impart that highly romantic and classic style to my designs and photos," John said.

You can follow John on Instagram at @twistedstem


Best Baroque Floral Arrangement


Judging for floral arrangements inspired by the Baroque period was Mandy Majerik of Hot House Design Studio. Mandy often designs for our photo shoots here at Accent Decor, and recently wrapped up all the designs for our latest valentine's day mailer

As a floral designer with a strong foundation in technique and a constant eye on what's trending in design, it's no surprise that she picked an outstanding autumn inspired arrangement as the winner.  

And that winner is Katie Walden of Floranthropist in Redding, CA, who is inspired by classic design and eclectic beauty.

"The composition of the arrangement lends itself to being reminiscent of the still life painting theme put forward in the AD trend," Mandy said. "
Overall, the colors, floral selection and texture of the arrangement work so well together. The shape of the arrangement is what caught my attention at first glance. The bountiful design is a great reflection of baroque."


"The bouquet that won, I made for an antique show in our area, Roses and Rust. These were the last of the Cafe au Laits for the year, and I had a lot of Autumn flowers in the fridge," Katie said. "It was a lovely flower making experience. I was in a hurry, but my husband said, "you have to take a picture!" I am so glad I listened to him!"

You can follow Katie on Instagram at @Floranthropist





Friday, December 9, 2016

Holiday Spotlight: Our Customers Show Off their Holiday Displays

The floral industry is always changing, and when it does, we look to our customers and try to find the balance between meeting their needs and offering them opportunities that put them one step ahead of ever-changing trends.

Now, it's becoming more and more necessary for florists to start carrying gift items to supplement the centerpiece and wreath requests for the holidays, and so this year, we've taken huge strides to become their #1 source for holiday decor in addition to design-focused containers and accessories.

One of the most rewarding sights for us this year has been seeing so many of our customers sharing how they decorate their shops with Accent Decor holiday products.

We thought we'd share some of our favorite Instagram glimpses into the window displays and shelf merchandising that's been making our hearts full this season.

Mt. Lebanon Floral Shop

@mtlebanonfloral uses our Townsend Houses and Navidad Trees to promote Small Business Saturday in her shop.





KD Floral

@KDFloral mixed the clean whites of our Vava Votives and Alps Trees with the metallic lines of our Star Wire Ornaments and Wire Star Candleholder against a wood and burlap backdrop for a beautiful modern-meets-rustic holiday look. 



Garden Heights Nursery

@GardenHeights created a rustic, Scandinavian-inspired wonderland in their shop complete with our  Rudolph, Cement Santas, and Mr. Claus figurines (P.S. Did you see their debut in our holiday video??) along with our Whoville trees, Scandi Trees, and Snow Globes.

Veronica Russell Interiors

@vrinteriors adds our wintery Roly Poly Wisemen to a golden side-table vignette.  

The Red Rooster

@redroosterboerne was inspired by ornament ladder display idea from our 2016 summer showroom, and set up a vintage ladder complete with our Eternal Ornaments


Thursday, November 17, 2016

Our New Website is Live!


AccentDecor.Com just got a pretty big makeover! Curious to know what's different? 

Here's the breakdown below:

Registered Customers can order catalogs - for free!

Our catalogs have always been free for customers, but we've made the process as easy as adding them to your cart when you're putting an order in. You'll always get a new catalog by mail when they come out, but often our customers request additional ones, so this will make the wait between catalogs much better! Just add a catalog to your current order and we'll send it with the rest of your shipment.

Shop New Arrivals by Category

Before, you could only see our new collections as a whole, but now you can shop according to category. Only interested in the new ceramics and could care less about new accessories? You can view accordingly!


Sort Products by Width, Height, Material, and Color

Sometimes, you're looking for something really specific for a customer. Curious to see every blue ceramic pot we carry? Well, now you can sort sub categories by specific dimensions and looks.


More Account Control

It's now easier than ever for customers to access their account information and make changes without emailing or calling customer support. Customers can even view most purchased products and see recommended products based on their purchase history. You'll have a dashboard as well where you can do a quick inventory look up, and change or add shipping and billing addresses.

Do Business Better

We love helping our customers succeed. From creating a PDF portfolio that allows you to pitch ideas to clients to a retailer locator map in the works, we're working hard to make AccentDecor.com into an online experience that helps you run your business more smoothly and efficiently so you can do more of what you love.

What do you love most about the new website? Let us know in the comments below!


Thursday, November 3, 2016

Flower and Gift Shop Display Ideas for the Holidays

At market this year, our showroom team experimented with new ways to display products in large quantites, and the results were impressive! By displaying snowflakes, planters, and ornaments in mass, we created an experience for our shoppers at market, inspiring them to bring these looks home to their own stores and projects, as well as introducing them to product they may have otherwise missed.

Here's a break down of our most successful displays, the materials we used, and the products to go along with them:

ORNAMENT LADDER


Difficulty Level: Super Easy

Materials Needed:
  • velvet ribbon
  • Ornaments (varying sizes and colors)
  • old ladder

We tracked down an old wooden ladder and hung our Ariel and Anomaly ornaments from it to create a Christmas tree alternative display in the shot below, and used our Eternal ornament collection in the showrooms. Customers loved the ladder, and it was a great way to not only show off the newest color added to the collection, but to also show how beautiful it looks paired with the other colors we already carried.


FLUX PLANTERS

Difficulty Level: Easy to Moderate

Materials Needed:


The great thing about our Flux Planters is that they come in three different styles, but they all fit together to create a jaw-dropping geometric display. Depending on what you want to achieve, this project can be as simple as stacking a few on a table or attaching them under tables and up walls.


The flux planter display looks great empty or  filled with florals. Their minimal design makes them a versatile display for any time of the year.

WOODEN TREES AND SNOWFLAKES

Difficulty Level: Moderate to Hard

Materials Needed:
The easy part to this project is hanging paper snowflakes from ta drop ceiling. A few snowflakes were hung from the trees we built, but the majority were suspended from the ceiling to look as though snow had just begun to fall (Our large snowflakes also double as lanterns if you want to set an illuminated mood). 

Our showroom ceilings are super high so hanging them was a two-person job, but if you're space isn't too large, this should be a fairly easy task that has a strong visual impact.


Depending on your comfort with a miter saw and (how high your ceilings are), the tree structures we built were fairly easy (but can be time consuming) to pull off. We screwed thin pieces of wood at varying angles to 2x4's to create barren trees that flanked our display tables. 


What sort of product displays have worked with you in the past, especially for the holidays? Have you tried implementing one of our showroom displays in your store? Let us know in the comments below - and send us a photo. We love to see what you're making!