Tuesday, August 23, 2016

#AccentDecorMagic Style Challenge Winners

The results are in! One of our guest designers, Els Teunissen, along with our creative consultant and resident artist, Jessica Hiemstra, selected two winners for our #AccentDecorMagic contest. 

The lucky winners? Julia of Rekindle Creative and Carey of The Idea Emporium. 

Earlier this summer, we shared the inspiration behind our holiday showroom story, Eric and Eloise, with our customers and followers and asked them to share on Instagram a moody, Scandinavian-inspired floral design or styled look that incorporated a contrast of light and dark. 

Our guest judges each picked their favorite look and the winners received $1000 each to shop Accent Decor.

So without further ado, the winners:

Best Floral Design: Rekindle Creative 

Floral Arrangement by @RekindleCreative for the #AccentDecorMagic Style Challenge
Els loved the contrast of these light pink, romantic blooms against the dark backdrop. To help the arrangement pop, we love that Julia of Rekindle Creative used a concrete pedestal. Julia also chose the Benito pot for this look, giving her arrangement a multi-faceted dramatic mood.

"To give the best contrast between light and dark, I thought having a black backdrop would be the most dramatic and it definitely made the arrangement colors stand out more," Julia said. "I incorporated a variety of berries throughout the arrangement as well to give a hint of holiday feeling with florals in various shades of reds and creams."

See more of Julia's work at www.rekindlecreative.com or follow her on Instagram: @RekindleCreative

Best Styled Look: The Idea Emporium

Scandinavian-inspired holiday decor by @TheIdeaEmporium for #AccentDecorMagic

Jessica chose this entry due to it capturing the sense of play, wonder, magic and mystery from our showroom story, Eric and Eloise.

"Not only is it a striking composition at first glance, but it is rewarding at a second glance," Jessica said. "From the little details of the trees to the miniature figurines of the fox and the hare, this photo captures the heart of the tale."

When Carey sat down to put a look together, we were surprised (and impressed!) to find out that she created twenty or so different vignettes before she was happy with the results.

"The most challenging part was filling the scene without adding clutter," Carey said.

She played with contrast in quite a few of her submissions, but ultimately it was the pop of those moody trees against the stark white wall that grabbed Jessica's attention.

"I fell in love with the story of Eric and Eloise so I knew I had to include a little fox and hare somewhere hidden in the scene," Carey said. "When I think of Scandinavian design, it's all about simplicity, so I wanted to keep the trees very two-dimensional rather than build full topiaries or use fresh branches, so it was off to the laser where I designed and cut the trees to interlock together."

See more of Carey's work at www.theideaemporium.com or follow her on Instagram: @TheIdeaEmporium

Wednesday, August 17, 2016

Top 10 Bestsellers from Summer Market

The results are in and we have our top 10 from market this summer! There's a few old favorites and lots of exciting new ones, so enjoy and let us know in the comments which one you pick as your favorite!

Have a photo of how you used one of the top 10 recently? Send it to christina[at]accentdecor.com for a chance to have your work featured on one of our social media channels!

1. Wilder + Wildwood Collection

This collection has made our bestseller list 3 times in a row and maintained the #1 spot twice. Last winter, we added gold to this branch votive and stand. This year, we were happy to announce the addition of votive candleholders in the same silver and gold finishes.

Accent Decor Top 10 Bestsellers - Winter Branch Votive Centerpiece Accent Decor Top 10 Bestsellers - Frosted Winter Votives

2. Eternal Ornament Collection

Always a favorite ornament collection available in three sizes, we added the beautiful marbled blue color to the collection.

Accent Decor Top 10 Bestsellers - Minimal Geo Wreath and muted pastel ornaments

3. Lita Collection

These beautiful compotes and vases have a thin, hammered metal detail giving them an aged, yet regal appearance. Customers were excited to add these to their wedding and event collections.

Accent Decor Top 10 Bestsellers - Vintage Inspired Lita Vase and Compote for Weddings

4. Snowflake Paper Lanterns + Winter Paper Ornaments

We strung these beauties up in masses to give the feeling of snowfall in our showrooms. Available as large paper snowflake lanterns and medium and small snowflake ornaments.

Accent Decor Top 10 Bestsellers - Large Paper Snowflake Lanterns

5. Glass Lantern Collection

These were a hit for customers looking for event and home decor pieces. These gold and glass lanterns are versatile and can be used as wedding card holders, terrariums, and more.

Accent Decor Top 10 Bestsellers - Gold rimmed glass lanterns

6. Lush Collection

These beautiful, earthy metal pots are similar to our popular Norman and Norah pots, but boast a unique texture and opening that truly sets them apart.

Accent Decor Top 10 Bestsellers - earthy and rustic metal planters

7. Elsa Collection

The Elsa vases are happy little glass containers with a gold foil honeycomb detail on the exterior, making this piece perfect year round from holiday votives to valentine's day arrangements.

Accent Decor Top 10 Bestsellers - Elsa Vase with gold foil hexagon pattern

8. Wire Geo Wreath

This geo wreath was a hit for the holidays, but when we explained to customers that they could flip it and use it as a chandelier or centerpiece feature, they loved that a seasonal product like a wreath could transition easily into spring!

Accent Decor Top 10 Bestsellers - Geo Wire Wreath - versatile modern minimal chandelier

9. Micro-LED Lights

Our battery operated LED string lights were a huge hit. Available in 6 different lengths, each offers an advantage depending on how customers wish to use them. For instance, florists loved our 7.5 ft strand with timer as the battery pack is water tight, allowing you to put the strand of lights under water. Another favorite was the 7.5 ft strand with remote - you could have as many strands as desired, all controlled by one remote.

Accent Decor Top 10 Bestsellers - Micro LED Lights - some are waterproof and remote controlled

10. Macrame Collection

Available in 6 different colors and looks, the macrame plant hangers were a huge hit at Market this summer. The hangers are made from sturdy, recycled cotton and come with a gold rod or wooden circle hanging feature.

Accent Decor Top 10 Bestsellers - Eco Friendly Macrame Plant Hangers

Wednesday, August 10, 2016

Donald Yim, AIFD, designs for Accent Decor

This summer, we traveled to California to participate in the AIFD Symposium Partner Expo, as well as catch up with all our industry friends and scope out inspiring designs being presented throughout the duration of the symposium.

One AIFD member we particularly love catching up with is Donald Yim, AIFD, who designed the arrangements for our display at the Partner Expo.

Our display was modeled after our Baroque Bumble story, featuring modern metallics and black on black details alongside romantic floral prints inspired by Dutch still life paintings.

So when Donald Yim, AIFD told us he would help us out and design the florals for our display, we were beyond excited!

"Donald's style is modern and clean, and he's always up for designing something fun and different." Margaret Hofland, co-founder and Art Director for Accent Decor, said.

And when it came to inspiration for the booth, Donald found it from our new 2016 Spring collection.

"The new products have a lot of texture, [as well as] golden and warm colors that worked really well together," Donald said.

Donald is determined to find  his own style and identity amongst the best floral designers, and while he admits these are his biggest career challenges, his hard work and natural gift at connecting with people shows exactly what sets him apart.

Along with the beautiful flowers you see pictured, he brought in a lot of unusual and unique garden greens to enhance the products.

The results communicated that Donald is a master at balancing his personal style with the desires of the client and he stresses that good communication with your client is at the heart of a successful client relationship.

"Understand what they're looking for. You [can] put your personal spin on the design, but still maintain what your client is looking for," Donald said.

When Donald isn't creating beautiful arrangements, you can find him with camera in hand.

"I enjoy photography [and] learning how to see differently through the lens," Donald said.

And of course, one of our favorite things about Donald? He just can't resist taking a good selfie.

Wednesday, August 3, 2016

Showroom Design Inspiration: Jackie O.

All it takes is the mention of a single name to conjure up an entire era, a signature style, a powerful statement that plays over and over through the years, resonating with anyone, regardless of age.

It is a name that brings to mind impeccable style, attention to color, and classically evolving designs.

Jackie O inspired home decor from Accent Decor

Product Featured: Meryl Stand | Meryl Vase | Yoruba Pots

We named one of the looks of our showrooms after Jackie O. because of the modern, clean lines of some of our newest products which is often represented in her style. We also played with absence of color in our showrooms, along with pops of white and movement through color and form that flirts with the line between the past and the present resulting in the following mood board:

Color Blocking Mood Board from Accent Decor
Product Featured: Icy Candleholders | Sweet PotsRetro inspired home decor from Accent DecorProducts Featured: Himba Bowl | Swerve Planter 

Jackie O and Color Blocking Inspiration - Glass bud vases from Accent Decor
Product Featured: Centipede Vase

Within the showroom, we displayed white products on white blocks and interspersed concrete and metallic pieces for a modern, streamlined look. Pops of color and unique shapes added playful details. 

Color Blocking in the Accent Decor Showroom - Jackie O inspired
Products Featured: Geo Paper Lantern | Empress Vase | Benji Pot |  Oakland Planters

Wednesday, July 27, 2016

Floral Design Through the Ages - Royal Wedding Trends

At AIFD this summer, Accent Decor had the honor of sponsoring the presentation of the British Academy of Floral Art by providing resources and containers to help bring their vision to life on stage for those in attendance.

The wonderful ladies chose to walk the AIFD audience through the techniques, inspiration, methodology, and exploration of floral design through history and especially how it was represented in royal weddings.

Royal Wedding Trends with Accent Decor and the British Academy of Floral Art

Elizabethan Era - 16th Century wedding trends in floral design 

While Queen Elizabeth I never married, Jo Jarvis, AIFD, found it necessary to start the presentation off in the 16th century as quite a few of the floral practices established then are still used today.

The pomander (or posy) shows up every now and then, especially as something a flower girl would carry, but during the 16th century, it was customary for brides to carry ones made of herbs. During a time of poor hygiene, the perfumed ball of plants would act as a personal air freshener.

Modern take on Pomanders using succulents and botanicals

Jo also mentioned that an updated take on the pomanders would be to take away the flowers we're used to seeing today, and replace them with succulents as pictured above. In the end, a bride or bridesmaid would have a memento that keeps growing.

Elizabethan Wedding Details:
  • herbs
  • spheres
  • love knots
  • tussie mussies
  • mystcal plant lore
Jo and her team also drew inspiration from botanicals and other natural elements to create woodland inspired bouquets and arrangements using the spherical influence that was popular in florals in the 16th century.  Pictured below, Francoise Weeks shows off the pinecone details she used to line the bottom of a woodland-inspired bouquet.

woodland wedding bouquet

Elizabethan inspired design

Queen Victoria - Victorian wedding trends in floral design

The language of flowers was so important to the Victorians, and myrtle, a symbol of affection and duty, found favor with Queen Victoria. Since Victoria's reign, a sprig of her myrtle has been tucked into the bride's bouquet for every royal wedding and has been a popular tradition for British brides since.

Kathryn Delve chose to focus on myrtle as well as other popular Victorian flowers such as roses, Sweet William, Lace Ann, and carnations for her designs representing the time period of Queen Victoria's reign. 

Victorian Bouquet

To update floral trends popular during the Victorian era, Kathryn chose to focus on concentric circles, copper, and the ever-growing sub-culture Steampunk trend. She focused on modern flowers with victorian colors and her steampunk bouquet, pictured below, is bio degradable.

Steampunk bouquet details
Victorian inspired wedding arrangement

Queen Elizabeth II - 1920s Wedding Trends in Floral Design

The 1920s in Great Britain was an age of contrast. It was a time of liberation for women and opulence. It saw the dawn of the Flapper with her dropped waistline and cropped hair. But it also saw a time of recovering from the first world war unaware that another was just around the corner.

1920s feather floral arrangement

Aligned with this age of contrast, the floral world saw the emergence of Constance Spry a "rule breaker" known for giving us the wild, foraged look that's very popular today.  According to Amanda Randell MDPF, British Master,Constance Spry would build an arrangement using the established rules of line and form and then break the line, often by using a discord color. 

1920s inspired floral arrangement - influenced by Constance Spry

(Shop the Princeton Urn)

When Queen Elizabeth II married, she had fabric flowers sewn onto her veil, but Amanda thought "why not fresh?" The veil below shows Amanda's take on adding floral work to a cathedral veil.

Cathedral Veil with Fresh Flowers

1920s Wedding Details
  • trailing ribbons
  • historical techniques
  • cathedral length veils
  • feathers
  • Constance Spry
  • Diamanté 

Princess Grace of Monaco - 1950s wedding trends in floral design

Tina Parks, AIFD, focused her part of the presentation on sharing that the 1950s bride started to lean away from carrying flowers directly in her hands, and leaned toward attaching them to an object as Grace Kelly did with Lily of the Valley tied upon her her prayer book.

Tina's modern interpretation was to see the hands-free bouquet evolve into wearable flowers in the form of headdresses or collars. 

1950s Wedding Details
  • Bouquets not held directly in the hand
    • Single specimen flowers
    • Small structure bouquets

    Princess Diana - 1980s Wedding Trends in Floral Design

    The 1980s saw a focus on romance and over-the-top details in a completely new way. Shower bouquets, made popular by Princess Diana's own wedding bouquet, were the top choices for brides, and designer Julie Collins, MDPF British Master, took a foraged, wild turn with the classic 80s bouquet shape. 

    White flowers and yellow roses also reigned supreme and in a stunning reveal, Julie used our Enrich Vase to create the larger than life arrangement pictured above and below. It took seven people to carry the urn and lift it onto the stage, and Julie explained that they inserted a bucket inside the urn to house the arrangement since they simply couldn't fill the entire container.

    Do you have a modern take on historic wedding floral trends?

    We want to see! If you have a floral arrangement or styled look inspired by a certain period in history, send your photos to christina@accentdecor.com. Don't forget the photographer's name if you didn't take it yourself. We'd love to share your work on Facebook and Instagram!

    For more photos from the Academy of Floral Art Presentation at AIFD, check out AIFD's photo gallery on Facebook!

    Monday, July 18, 2016

    Showroom Design Inspiration: Baroque Bumble

    Emerson one wrote, "Earth laughs in flowers," and while we can't deny how absolutely lovely that sounds, Emerson's poem reflects a slight mockery of humanity and touches on the fact that we tend to forget the force behind nature, its dominion over the planet, and its beauty often a siren song to our naïveté.

    With a blend of florals reminiscent of still life paintings and modern, black on black details, we wanted this story to be our ode to the delicate tune of servitude and power that humans and nature have been dancing to since the beginning of time.

    Baroque inspired flower arrangement in the venice compote by Accent DecorDuring brainstorming week, the creative team put together the following mood board to set the tone for this look that would represent a quarter of our showroom.

    The goal? Bring in larger than life botanicals, Baroque-inspired flower arrangements, and modern, hot pink and black on black details.  With a dash of bumble bees and the right lighting, our Baroque Bumble story was born.

    Accent Decor MoodBoard - Modern Baroque style

    In the show room, this translated to pairing our elegant, event-focused vessels with black walls and shelving with dutch-inspired photographs of flowers and hot pink accents on plexiglass. These details helped bring a modern touch to some of more traditional and romantic pieces.

    In our Atlanta Showroom (Bldg 1, 18B1), customers browsed catalogs and drank coffee provided by Refuge Coffee Co among hanging Ovoid vases bursting forth from a giant megaphone - our interpretation of the Earth laughing in the language of flowers. 

    The Earth Laughs in Flowers - Accent Decor's Interpretation of the popular quote from Emerson's poem

    For our Celfie Vase display, we cut tables in half, painted them black and secured them against a black wall for an elegant feature to show off our newest additions to the Celfie family: Chocolate and Caramel.

    Black on Black merchandising display by Accent Decor

    Interested in more showroom inspiration? Check out the looks for our Modern Artifacts and Eric and Eloise (Holiday) Stories.

    Tuesday, July 12, 2016

    AIFD Inspiration 2016 Behind the Scenes Highlights

    We really couldn't complain much about our trip to the 2016 AIFD Symposium this summer: California sunshine, fresh flowers at every turn, and rooms filled to the brim with inspiring design. So it's really no surprise that we are bursting at the seams to share every little detail with you - we promise we won't go overboard, so for now, here's a look at some of our favorite behind the scenes moments.

    We'll be sharing more throughout the summer as we showcase the designers we sponsored (the Academy of Floral Art) as well as an interview with Donald Yim AIFD who designed all the lovely floral arrangements for our Partner's booth.

    AIFD Student Competition

    One of the best parts about AIFD is the student competition where novice members of AIFD student chapters are challenged with a set amount of florals and materials and must use their technique and talents to create out of what's been provided to them. The timing, materials, and rules of the competition are similar to the AIFD certification test, giving students a taste of what to expect if they choose to pursue certification in the future.

    Student Designers: Gina Olsen (top left), Katie Stoops (top right), Melissa Findlay (bottom)

    Accent Decor Swag

    We also discovered that you all mean business when it comes to getting an Accent Decor bag. We won't deny that we loved the sight of everyone lining up with their Accent Decor totes.

    The Flower Room

    The Flower Room at AIFD is the where the magic and secrets live for the duration of the symposium until they're ready to be revealed. Designers work amidst tables and buckets overflowing with fresh flowers as they hurry to finish their beautiful creations in time for their presentations or events.

    Top Right: an Elizabethan inspired bridal pomander in the making by Francoise Weeks | Bottom: Suzanne Law AIFD, CFD and Paul Jaras AIFD, CFD pose by a work in progress made from recycled and found materials for their "Catalyst for Inspiration" presentation.

    Beau Vase Sighting

    Stacy Carlton AIFD, CFD used a stone spray paint on our Beau Vase to give it a more tropical look. Typically in a glossy white (and now a glossy black!), the Beau Vase has a really modern look. We love how Stacy used our Beaus in such a unique way to bring dimension to her presentation with Shawn Foley CFD, "Couture Collective."

    AIFD Partner Expo

    Another highlight was getting to mingle with friends, customers (old and new!) at the partner expo. Displays didn't fail to impress. We especially loved Green Valley Floral's table filled with David Austen Roses and Mayesh's giant flower wall! 

    We also can't forget the incredible talents of Donald Yim AIFD who went above and beyond with his beautiful arrangements for our own set up. We'll be sharing more of his work later along with an interview behind his floral career and work progress. 
    Unfamiliar with AIFD? Established in 1965, the American Institute of Floral designers is dedicated to recognizing and promoting the art of floral design as a professional career. Considered the most important design event in the floral industry, National Symposium attracts designers, educators, and interested individuals from all over the world. To learn more about the organization, visit AIFD.Org.